16th March 2026 — Trusted Financial Advice is delighted to announce that it has been awarded the Feefo Platinum Trusted Service Award 2026, marking an impressive five years in a row of delivering outstanding client experiences based on verified, independent feedback.
Celebrating five years of exceptional client service
The Platinum Trusted Service Award is Feefo’s highest badge of honour, given exclusively to businesses that have achieved the Gold standard for at least three consecutive years. Receiving Platinum for the fifth year running demonstrates Trusted Financial Advice’s unwavering commitment to transparency, consistency, and client-first service—no matter how market conditions shift.
Since the launch of the Trusted Service Awards in 2014, Feefo has recognised organisations that put genuine client voices at the heart of their improvement strategy. All reviews are verified, ensuring consumers can trust that every rating reflects real experiences from real clients.
Meeting modern expectations in a shifting landscape
As 2026 unfolds, clients are seeking more certainty, reassurance, and personal connection than ever before. In a world increasingly shaped by automation and AI, there is a growing demand for human-centric financial advice—a principle deeply embedded in the way Trusted Financial Advice operates.
To qualify for Platinum status this year, Trusted Financial Advice again achieved a minimum average rating of 4.5 or higher from over 50 verified reviews, continuing an unbroken streak of exceptional performance dating back to 2021.
Voices from the leadership team
Charly Higman, Operations Director at Trusted Financial Advice, commented:
“Achieving the Platinum Trusted Service Award for the fifth consecutive year is an incredible milestone. This award reflects not only our team’s dedication but also the trust our clients place in us every day. We remain committed to delivering the personal, dependable and human-focused service that has become synonymous with our brand.”
Darren Bilkey, Managing Director at Trusted Financial Advice, added:
“Our clients sit at the heart of everything we do, and receiving Platinum status for the fifth year running reinforces the strength of those relationships. It’s a testament to the professionalism and integrity of our advisers and support teams, who consistently go above and beyond. We are honoured by the continued trust our clients place in us, and we will keep striving to provide financial advice that truly makes a difference in their lives.”
Recognition from Feefo
Tony Wheble, CEO at Feefo, also recognised the achievement:
“It is a privilege to celebrate companies like Trusted Financial Advice that remain steadfast in their commitment to customer success. By consistently exceeding expectations and acting on authentic client feedback, they are building long-term trust—the hallmark of the most successful and respected brands.”
Four Years Strong: 2025 Feefo Platinum Trusted Service Award Winner!
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